WHAT IT IS:
A shampoo with a rich, non-drying formula that gently cleanses while removing excess oils and buildup to maintain the natural curl pattern.
WHAT IT DOES:
Virtue Curl Shampoo protects against humidity, heat and environmental damage while mending and prepping hair for manageable, frizz-free styles.
KEY INGREDIENTS:
- Alpha Keratin 60ku works with specially chosen hydrators and curl-optimizing polymers to facilitate natural curl patterns while repairing brittle hair that's more prone to breakage.
- Water-soluble jojoba oil provides moisture and hydration to enhance shine, compatibility and detangling.
- Specialty carob gum (ceratonia siliqua) forms a sheer film to lock in moisture.
- Vegetable-derived polymer (from long bean) facilitates curl formation and definition.
- Specialty rice protein and extract with sunflower seed oil provide solar protection from the drying and damaging effects of UV rays.
FREE OF...
- Sulfates, parabens, phthalates, synthetic colors and dyes, gluten
- Animal cruelty
ABOUT THE BRAND:
Virtue Curl is the only premium curl line free of parabens, phthalates, silicones, sulfates, formaldehyde donors and synthetic colorants.
8 oz.
Pair with Virtue Curl Conditioner for best results
This product is part of
BEAUTYSPACE
, a luxe beauty boutique filled with cult favorites and innovative must-haves.
Web ID: 3898060