Virtue Recovery Shampoo works to rebuild damaged hair with each use. It gently dissolves daily buildup while filling in cracks of damage to leave hair healthy, soft and supple. Formulated with first-of-its-kind Alpha Keratin 60ku, the Recovery Shampoo and Recovery Conditioner behave like high-powered treatment products, depositing keratin protein directly into the hair. They work hard to fill in cracks in the cuticle to heal hair and repair damage from heat, chemicals and color treatment. The fragrance is a rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
WHAT IT IS:
A luxurious, lathering shampoo for all hair types, especially hair that's damaged or in need of extra care; perfect for stressed-out hair that's been dehydrated from heat styling or chemical treatments; safe for color-treated and chemically treated hair
WHAT IT DOES:
Cleans, replenishes and nourishes with a hydrating finish; nourishes dry, damaged, depleted hair back to hydrated health
INGREDIENT HIGHLIGHTS:
Hydrolyzed quinoa is a protein that enhances color, moisture retention and shine; baobab seed oil can act as an intense emollient for dry, damaged hair; grapefruit extract helps revitalize the scalp and returns hair's vibrance and shine
HOW TO USE:
Work a quarter-size amount of shampoo into a lather between palms; apply to wet hair, massage into a rich lather, then rinse; follow with conditioner and rinse thoroughly
RESULTS:
97% of women said their hair felt softer after just one use*
97% of women felt their hair was less damaged*
91% of women felt their hair was more manageable*
*Based on Consumer Perception Study of 42 women who used Recovery Shampoo and Recovery Conditioner for 2 weeks (10 uses)
USE WITH:
Recovery Conditioner
Healing Oil