WHAT IT IS
Maximize hair with the four-step Volume Edit. Starring the best-selling Body Building Shampoo and Conditioner, this heroes collection transforms fine, limp, lifeless hair with a boost of touchable volume, root lift, and healthy shine. Two Elasticizer heroes complete the regime, quenching thirsty strands and leaving hair stronger and more resilient. Made in UK.
FOUR-PIECE SET INCLUDES
Elasticizer, 2.5 oz.
Body Building Shampoo, 8.45 oz.
Body Building Conditioner, 6.76 oz.
Elasticizer Booster, 0.67 oz.
WHAT IT DOES
Adds shine and hydration. Reduces frizz. Strengthens and volumizes. Lifts fine, flat, flyaway hair.
HOW TO USE IT
Elasticizer: Before shampooing, thoroughly wet hair and apply in sections. Work into hair with fingertips. Cover with a shower cap and leave for at least 20 minutes (the longer the better). Rinse well and follow with the appropriate Philip Kingsley shampoo, conditioner, and scalp toner. Finer hair textures should double-shampoo to remove all product. For best results use at least once a week. Apply Elasticizer before working out, then shampoo out post-gym. Body Building Shampoo: Apply to wet hair and lather, gently kneading the scalp for 60 seconds. Rinse well and repeat if necessary. Follow with the appropriate Philip Kingsley Conditioner and Scalp Toner. Body Building Conditioner: After shampooing, gently work into mid-lengths and ends of hair. Rinse well and follow with the appropriate Philip Kingsley Scalp Toner. Elasticizer Booster: Apply normal conditioner over mid-lengths and ends of cleansed hair. Smooth the Booster over the top, paying particular attention to the hair's driest, most damaged areas. Rinse thoroughly and dry and style as usual. Can also be used all over in place of normal conditioner and left on for up to 10 minutes as a flash mask for a more intense treatment.
WHAT IT IS
Maximize hair with the four-step Volume Edit. Starring the best-selling Body Building Shampoo and Conditioner, this heroes collection transforms fine, limp, lifeless hair with a boost of touchable volume, root lift, and healthy shine. Two Elasticizer heroes complete the regime, quenching thirsty strands and leaving hair stronger and more resilient. Made in UK.
FOUR-PIECE SET INCLUDES
Elasticizer, 2.5 oz.
Body Building Shampoo, 8.45 oz.
Body Building Conditioner, 6.76 oz.
Elasticizer Booster, 0.67 oz.
WHAT IT DOES
Adds shine and hydration. Reduces frizz. Strengthens and volumizes. Lifts fine, flat, flyaway hair.
HOW TO USE IT
Elasticizer: Before shampooing, thoroughly wet hair and apply in sections. Work into hair with fingertips. Cover with a shower cap and leave for at least 20 minutes (the longer the better). Rinse well and follow with the appropriate Philip Kingsley shampoo, conditioner, and scalp toner. Finer hair textures should double-shampoo to remove all product. For best results use at least once a week. Apply Elasticizer before working out, then shampoo out post-gym. Body Building Shampoo: Apply to wet hair and lather, gently kneading the scalp for 60 seconds. Rinse well and repeat if necessary. Follow with the appropriate Philip Kingsley Conditioner and Scalp Toner. Body Building Conditioner: After shampooing, gently work into mid-lengths and ends of hair. Rinse well and follow with the appropriate Philip Kingsley Scalp Toner. Elasticizer Booster: Apply normal conditioner over mid-lengths and ends of cleansed hair. Smooth the Booster over the top, paying particular attention to the hair's driest, most damaged areas. Rinse thoroughly and dry and style as usual. Can also be used all over in place of normal conditioner and left on for up to 10 minutes as a flash mask for a more intense treatment.
