Feel confident that when you apply your mascara in the morning, it\'ll last all day with the Zero-Smudge Lengthening Mascara. With 15-hour staying power, you can rest assured that your long lashes will remain even during rising temperatures, high humidity and sweat - the formula has innovative polymers that resist smudging. The formula is the start of what makes the mascara an iconic fan-favourite. The Lash-Xtender™ Brush elongates and separates each lash, coating them in glossy jet black colour.