For customs entry: 23.1fl oz
Life is complicated. Laundry shouldn't be. With Seventh Generation's new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid - every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an
advanced-enzyme formula that fights tough stains, it's a great choice for your busy family. Easy to use, easy to store, and easy to love - our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener - both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home - and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other
stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you're joining us in nurturing the health of the next seven generations.
Our Seventh Generation EasyDose Auto-Dosing Technology measures
the right detergent amount - every time. Just flip the bottle, give a firm
squeeze, and you're done. One squeeze is all you need!
Ultra concentrated, ultra-convenient liquid laundry detergent:
66 loads in a compact 23oz bottle that's easy to store, and easy to feel good
about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need!
Ultra-concentrated, ultra-convenient liquid laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about.
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle.
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains.
Laundry soap made with 0% dyes, synthetic fragrances, or artificial brighteners.
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our laundry detergent
Assembled in United States
Pop the cap.
Give a firm squeeze into dispenser or washer until liquid stops -- the EasyDoseTM cap measures for you!
Flip and store upright.
One squeeze for medium loads. Two squeezes for heavy loads.
66 loads as measured to medium dose (1 squeeze / 0.35 fl oz / 10.3 mL).
©
Unilever
KEEP OUT OF REACH OF CHILDREN. CAUTION: Harmful if swallowed. FIRST AID TREATMENT: For product contents see ingredients list. IF SWALLOWED: Drink plenty of water and call a Poison Control Center or a physician immediately. If product gets in eyes, flush thoroughly with water.
shippingWeight 2.18
productInInches 9.18x 6.12x 3.56
itemCode 195257
restrictedStates None
URL /store/store/prodShipping.jsp?id=prod6409834
UPC 73291344738
Description
Life is complicated. Laundry shouldn't be. With Seventh Generation's new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid - every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an
advanced-enzyme formula that fights tough stains, it's a great choice for your busy family. Easy to use, easy to store, and easy to love - our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener - both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home - and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other
stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you're joining us in nurturing the health of the next seven generations.
Our Seventh Generation EasyDose Auto-Dosing Technology measures
the right detergent amount - every time. Just flip the bottle, give a firm
squeeze, and you're done. One squeeze is all you need!
Ultra concentrated, ultra-convenient liquid laundry detergent:
66 loads in a compact 23oz bottle that's easy to store, and easy to feel good
about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need!
Ultra-concentrated, ultra-convenient liquid laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about.
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle.
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains.
Laundry soap made with 0% dyes, synthetic fragrances, or artificial brighteners.
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our laundry detergent
Assembled in United States
Pop the cap.
Give a firm squeeze into dispenser or washer until liquid stops -- the EasyDoseTM cap measures for you!
Flip and store upright.
One squeeze for medium loads. Two squeezes for heavy loads.
66 loads as measured to medium dose (1 squeeze / 0.35 fl oz / 10.3 mL).
©
Unilever
Ingredients
Water
Laureth-6 (plant-derived cleaning agent)
Glycerin (plant-derived enzyme stabilizer)
Caprylyl Decyl Glucoside (plant-derived cleaning agent)
Sodium Oleate (plant-derived anti-foaming agent)
Propylene Glycol (synthetic processing aid)
Protease Enzyme Blend (plant-based soil remover)
Sodium Chloride (mineral-based viscosity modifier)
Amylase Enzyme Blend (plant-based soil remover)
Mannanase Enzyme blend (plant-based soil remover)
Benzisothiazolinone (synthetic preservative)
Methylisothiazolinone (synthetic preservative)
Acacia Decurrens (Mimosa) Flower Extract (plant-derived fragrance)
Citronellol (plant-derived fragrance)
Lavandula Angustifolia (Lavender) Oil (plant-derived fragrance)
Lavandula Hybrida (Lavandin) Oil (plant-derived fragrance)
Mentha Viridis (Spearmint) Leaf Oil (plant-derived fragrance)
Pelargonium Graveolens (Geranium) Flower Oil (plant-derived fragrance)
Pogostemon Cablin (Patchouli) Oil (plant-derived fragrance)
Prunus Amygdalus Dulcis (Sweet Almond) Oil
Warnings
KEEP OUT OF REACH OF CHILDREN.
CAUTION: Harmful if swallowed.
FIRST AID TREATMENT: For product contents see ingredients list.
IF SWALLOWED: Drink plenty of water and call a Poison Control Center or a physician immediately.
If product gets in eyes, flush thoroughly with water.
